Nick Baker, President & CEO of SmartDesign Group, was recently interviewed by Lucy Hyslop at BC Business Magazine. The article, which features a number of local firms, addresses the international demand for Vancouver designers. For the feature, Nick was shot by Vancouver photographer Lindsay Siu at Cibo Trattoria. Read the full article here.
July 7, 2010
June 22, 2010
Hilton Restaurant Group selects SmartDesign Group for hospitality design experience
SmartDesign Group has been selected by Hilton Restaurant Group to develop two new restaurant concepts for rollout at Hilton Family of Hotels locations around the world. Following a design firm review, SmartDesign Group was chosen for their international hospitality design experience and back-of-house expertise.
“Designing a successful restaurant goes much deeper than determining how it’s going to look. It’s about integrating front-of-house with back-of-house to create a seamless guest experience. With the right planning, you can cut operational costs and create efficiencies to achieve a greater return on your investment,” says Nick Baker, President & CEO of SmartDesign Group.
SmartDesign Group has begun work on the new concepts, with the first locations expected to open in the US and Europe.
March 3, 2010
Nick Baker to speak about airport design at Passenger Terminal Expo 2010
Nick Baker, President and CEO at SmartDesign Group, has confirmed that he will be speaking at Passenger Terminal Expo 2010 in Brussels later this month. A specialist in airport design, masterplanning and retail development, Baker works with airports around the world helping them to build brand equity and maximize non-aeronautical revenues.
According to Nick Baker, “Rapid advances in communications and technology are making it easier for airports to enhance the overall passenger experience and create more value. I am delighted to be able to share my thoughts on how airports can capitalize on such opportunities.”
In addition to his presentation, Nick will also participate in a panel discussion on the functionality of airport design.
Passenger Terminal Expo is the most highly regarded airport terminal conference in the world with delegates ranging from managers and their teams to CEOs. The 3-day event addresses key issues affecting development and explores innovative business solutions through ideas exchange. Learn more .
January 4, 2010
Nick Baker takes over at SmartDesign Group
Nick Baker, co-founder of Vancouver commercial design firm SmartDesign Group, has announced his sole control of the company. The announcement comes as a result of partner and co-founder Jon Sunderland’s decision to retire from his position. (more…)
July 2, 2009
SmartDesign Group puts design experience to work at stadiums
With Aviva Stadium getting ready to open and host its first match, SmartDesign Group has put together this video to show what it takes to create the ultimate fan experience. Enjoy!
June 23, 2009
SmartDesign Group designs ‘World’s Best Airport’, Incheon wins Honour for Airport Design
(Vancouver, BC) SmartDesign Group client, Incheon International Airport in Seoul Korea recently picked up top honours at the 2009 Skytrax World’s Best Airport awards. The award is based on passenger survey results from travellers in airports around the world and is the most sought-after in the industry. The awards reflect a number of categories related to quality including airport design, retail offerings, amenities, passenger processing and customer service. (more…)
June 9, 2009
SmartDesign Group: The Real World
Since launching our new website last year, we’ve received a lot of really positive feedback. The truth is we had a number of great ideas throughout the development process. Some made the cut. Some didn’t. For those of you who know Nick Baker and Jon Sunderland and the rest of the team, we thought you might enjoy a peek at what didn’t quite make the cut.

