SmartDesign Group has been selected by Hilton Restaurant Group to develop two new restaurant concepts for rollout at Hilton Family of Hotels locations around the world. Following a design firm review, SmartDesign Group was chosen for their international hospitality design experience and back-of-house expertise.
“Designing a successful restaurant goes much deeper than determining how it’s going to look. It’s about integrating front-of-house with back-of-house to create a seamless guest experience. With the right planning, you can cut operational costs and create efficiencies to achieve a greater return on your investment,” says Nick Baker, President & CEO of SmartDesign Group.
SmartDesign Group has begun work on the new concepts, with the first locations expected to open in the US and Europe.
