In the past, Comic Sans has been referred to as the life of the party. It’s fun and groovy. However, it’s quickly becoming evident that no self-respecting graphic designer will go near it.
June 29, 2010
June 22, 2010
Hilton Restaurant Group selects SmartDesign Group for hospitality design experience
SmartDesign Group has been selected by Hilton Restaurant Group to develop two new restaurant concepts for rollout at Hilton Family of Hotels locations around the world. Following a design firm review, SmartDesign Group was chosen for their international hospitality design experience and back-of-house expertise.
“Designing a successful restaurant goes much deeper than determining how it’s going to look. It’s about integrating front-of-house with back-of-house to create a seamless guest experience. With the right planning, you can cut operational costs and create efficiencies to achieve a greater return on your investment,” says Nick Baker, President & CEO of SmartDesign Group.
SmartDesign Group has begun work on the new concepts, with the first locations expected to open in the US and Europe.
June 15, 2010
New feature: Behind the Design
Stephanie Labrecque
We often say that millions of people eat, shop, work and play in spaces created by SmartDesign Group. If you’ve travelled, you’re likely to be one of those people. That’s because a lot of our design experience is focused on commercial spaces in airports. These spaces include restaurants, food courts, retail stores, and of course, duty-free stores.
In this new feature, I’ll be talking to SmartDesign Group designers about some of the spaces they’ve helped to create. Senior Project Designer, Stephanie Labrecque recently spoke to me about the development of the new AerRianta Duty Free store at Pierre Elliott Trudeau International Airport in Montreal, Canada.
